Grupo SATE

Grupo SATE is a newly established company specializing in the distribution of thermal insulation. They came to us with a unique branding challenge: To create a brand that would appeal simultaneously to diverse target audiences. Construction companies, architects, and community groups. The goal was to develop a brand identity that looked professional yet approachable while highlighting Grupo SATE’s core values of innovation and environmental sustainability.

Brand identity

We developed a complete brand identity and logo suite for all their potential use cases. The logo design featured three layered elements, symbolizing both the layers of their thermal insulation material and the grading system used for energy efficiency in buildings.

Digital applications

We adapted Grupo Sate’s new brand identity and logo across all digital platforms to ensure a cohesive online presence. We designed and developed a custom website to promote their services and enhance their positioning in Google’s search results, generating new business opportunities for the company.

The result

The project elevated Grupo Sate as a leading provider of energy-efficient insulation solutions, enhancing their market presence and driving tangible business growth. The cohesive branding fostered trust with potential clients, while the optimized website resulted in a substantial increase in service inquiries.

Creative Direction: Marcelo Smith
Design & Development: Fun Studio
SEO Strategy: Alejandro Muñoz, Carlos Gonzalez

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